Case Studies - Professional Services Firm No. 2
The problem
A large regional firm asked Grenell to conduct an Organizational Culture Audit and Customer Survey to improve staff and customer relations.
The Grenell solution
We custom crafted employee and customer surveys in partnership with the client and collected the data over secure Internet sites. We then developed and implemented structured employee and customer interviews to gain in-depth information on how they viewed the company and where the firm needed to focus its efforts.
As a result of the information gathered, we conducted a Strategic Planning Initiative with a team of partners and employees. We facilitated a series of advances to define the firm’s Mission, Vision and Core Values. We developed an Action Plan for areas needing attention, formed a team to address each area and established goals and a plan for achieving them.
A second outcome of the initial work was the realization that the firm needed to strengthen its leadership capacity, both individually and collectively. We initiated a Leadership Development Process including extensive one-on-one interviews, 360° surveys and a series of assessment instruments.
The results
- The firm has a clear focus and plan for the future and is developing a performance-based culture
- Leadership capacity has been expanded within the company
- Employees have an increased sense of ownership and a renewed commitment to the firm
